Implementing a digital transformation isn’t really an option. It’s a necessity. The organizations that adapt to the latest, relevant technologies will reap the rewards in today’s business landscape.
Some decision-makers end up delaying their digital transformation, or spend too much time weighing the pros and cons of cloud computing. Others decide that doing nothing is the safest option. However, organizations need to consider the cost of doing nothing.
Here are just a few of the cost savings when you implement a digital transformation:
Digitizing your information
Gone are the days of printed catalogs and 3-ring binders full of sales and marketing materials. When you digitize your product and services, branded marketing materials, invoices, quotes, and more, you give everyone in your organization access to the information they need in real-time, from anywhere at anytime.
Improving automated processes
One of the primary benefits automation offers is the potential to scale operations within a business with fewer resources. Using automation to establish workflows can greatly help with consistency and efficiency in business operations, as well as reducing errors. Automating repetitive tasks will also free employees up to spend time on things that matter. In addition, using automation increases both the speed at which tasks are completed and also their reliability and consistency.
Increasing workforce collaboration
You’ll realize new levels of collaboration thanks to your digital transformation. Because of new automation, digitalization, and mobile-ready work processes, your employees can work confidently with real-time updates and know that their information is up to date. Everyone in your organization can access digital content and share information instantly.
Going digital enables employees to come up with more innovative ways to collaborate, discuss solutions, and share ideas and thoughts. Experts predict that by 2020, 50% of the entire workforce will be working remotely one way or another. Companies who want to boost employee productivity should pursue mobile strategies that support the ability to work anywhere at any time.
Collecting key data and analytics
Gathering good customer data allows you to tailor content, engage with customers, and learn what’s working and what is not. Data provided from digital platforms is invaluable in creating marketing programs and shaping a brand story.
Creating a better customer experience
One of the best ways to take full advantage of a digital transformation is to create a solution with the end user in mind. Then, develop a solution that puts the importance on the user experience (UX) and the user interface (UI).
Retaining valuable staff
The largest demographic in the current workforce is millennials, followed closely by Gen Z. These generations grew up in a digital world. Technology is nothing new to them. It’s key to have an agile workforce that can adapt to change and rise to the challenge.
Implementing a mobile app platform
Mobile apps have a much higher importance in digital transformation than many organizations realize. A mobile app can take your business to the next level, so you can make use of the latest technologies and show your target audience, as well as your competitors, just how adaptable you are.
Want to learn more about how the CatalystXL mobile app can help you reach your digital transformation goals? We can launch a private-label mobile app in 2 hours with enterprise-class features and functionality, including Connected Workforce and Sales Empowerment. We can make it available in the Apple Store & Google Play in 48 hours.